Hilo Hattie was an inspirational woman who built a fortune from Hawaiian culture. Popularly known as the “Queen of Hawaiian Retail,” she revolutionized the fashion industry with her beautiful Hawaiian clothing. She was a pioneer in showcasing the unique and vibrant culture of Hawaii to the world. Her net worth is still a subject of interest among Hawaiian culture enthusiasts, and in this post, we will explore every aspect of Hilo Hattie’s net worth.

Background Information on Hilo Hattie

So who was Hilo Hattie? Before we dive into her net worth, let’s learn a little bit about the woman behind this iconic brand. Her real name was Clarissa Haili, and she was born in 1901 in Honolulu, Hawaii. Hilo Hattie married a sailor and spent most of her life traveling the world. During her travels, she frequently dressed in Hawaiian clothing to showcase her culture to people she met. Hilo Hattie’s first store was opened in Waikiki in 1963. She was a strong, vibrant, and determined woman who had a passion for her culture, which eventually led to the creation of her fashion brand called Hilo Hattie.

READ MORE:  "The Incredible Wealth of Thom Haverstock: Unraveling the Net Worth of a Successful Entrepreneur"

How Hilo Hattie Built Her Fortune

Hilo Hattie’s wealth originated from the success of her clothing brand, which was inspired by the vibrant and unique Hawaiian culture. She created clothes that showcased Hawaiian prints, which she made sure were of high quality. Unlike other clothing outlets in Hawaii, Hilo Hattie’s fashion brand catered to both locals and tourists. Hilo Hattie’s passion for her culture, high-quality products, and excellent customer service led to the success of her brand. Later, Hilo Hattie came up with various products such as coffee, macadamia nuts, t-shirts, and other souvenirs to generate further income.

How Much Was Hilo Hattie Worth?

Determining Hilo Hattie’s net worth is challenging, but it’s estimated to be between $10 million and $20 million. After her death in 1979, her daughter, Georgia, took over the company and managed it until 2001. Hilo Hattie remains a profitable business, generating millions of dollars every year, and the net worth of the brand is a testament to the brand’s overall success.

READ MORE:  "Uncovering Yankton Hatten's Fortune: Net Worth Revealed!"

The Legacy of Hilo Hattie

Hilo Hattie’s legacy still lives on even after her death. The brand she created in honor of Hawaii’s culture remains one of Hawaii’s most recognizable brands. Louie Hatori, a book author, said: “People all over the world know her name. Even kids in Japan who have never been to Hawaii know her name.” Hawaii’s cultural heritage is celebrated through Hilo Hattie’s brand. It is an important part of Hawaii’s history and culture, and every generation continues to recognize and honor it.

Factors Contributing to Hilo Hattie’s Net Worth

Various factors contributed to Hilo Hattie’s net worth, including:

  • Her passion for Hawaiian culture
  • Her determination, charisma, and hard work
  • Her high-quality products and excellent customer service
  • The excellence of her branding and marketing strategies
  • The increasing popularity of her products among tourists and locals alike
READ MORE:  "How Much is Susie Hawthorne Worth? Discover the Surprising Net Worth of this Influential Personality in 2021"


Q: Was Hilo Hattie a real person?
A: Yes, Hilo Hattie was a real person whose name was Clarissa Haili.

Q: When was Hilo Hattie’s first store opened?
A: Hilo Hattie’s first store was opened in Waikiki in 1963.

Q: What type of products did Hilo Hattie create?
A: Hilo Hattie primarily created Hawaiian clothing for men, women, and children. She also manufactured and sold coffee, macadamia nuts, T-shirts, and other souvenirs.

Q: What is the estimated net worth of Hilo Hattie?
A: Hilo Hattie’s net worth is estimated to be between $10 million and $20 million.

Q: Who was Hilo Hattie’s successor after her death?
A: Hilo Hattie’s daughter, Georgia, took over the company and managed it until 2001.

READ MORE:  "What is Delphine Haulon's Net Worth? Surprising Figures Revealed!"

Q: Why is Hilo Hattie’s brand so significant?
A: Hilo Hattie’s brand is significant because it celebrates Hawaiian culture and is a vital part of Hawaii’s history.

Q: What factors contributed to Hilo Hattie’s net worth?
A: Hilo Hattie’s passion for Hawaiian culture, charisma, hard work, dedication, high-quality products, excellent customer service, excellence in branding and marketing strategies, and the increasing popularity of her brand among tourists and locals contributed to her net worth.


Hilo Hattie was a remarkable woman who left an indelible mark on the world with her fashion brand. Her passion for Hawaiian culture, dedication, hard work, and excellent customer service was an inspiration to many. Her net worth is proof of the success of her brand, which helped to promote and celebrate the unique and beautiful Hawaiian culture around the world. Hawaiians, locals, and tourists alike continue to recognize and honor Hilo Hattie’s brand as a vital part of Hawaii’s history.

READ MORE:  What Is Sam Hau's Net Worth? Uncovering The Fortune Of The Rising Social Media Star

Loved this? Spread the word

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}